Workmare
The new Lavender Honey website launches in just over one week and I'm pretty pumped to share this little screenshot teaser image with you this morning!
You may be wondering, however, why I chose to title this image "Workmare" if I'm so excited. Good observation...
Workmares are problem solving dreams about projects that I've been working long hours on or that have permeated my every thought. I drift off to sleep with the argument/problem/project swirling in my brain, trying to resolve it. Inevitably, I wake up suddenly in the middle of the night believing that I've either found the perfect solution or screwed the whole thing up entirely. This doesn't sound so bad, except when the cycle repeats itself throughout the night and I never actually get any rest. Besides, I rarely ever remember my "brilliant" solutions in the morning even if I attempt to write them on the paper I keep on my nightstand for just that reason (remember the monster under the bed?).
Last night I had workmares about the LH website design all. night. long! Can you say "6 shot iced Venti americano no water?" Kidding, I would never drink that, I just overheard some guy order one of those at a Starbucks in Scottsdale and thought it was the most badass sounding coffee ever.
A couple guys I met last week use the code word "parachute" when one has talked their way into a corner and needs to get out. I think this is one of those situations.
Parachute.